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patronage

/ˈpeɪtɹənɪd͡ʒ/ noun

noun Definition from Wiktionary (CC BY-SA). Pronunciation from Wiktionary, via Kaikki.org. More about patronage at Wordnik → Where our words come from →

  1. The act of providing approval and support; backing; championship.
    His vigorous patronage of the conservatives got him in trouble with progressives.
  2. Customers collectively; clientele; business.
    The restaurant had an upper-class patronage.
  3. The act or state of being a customer of some business.
    The restaurant had "Thank you for your patronage!" printed on its take-out bags.

verb

  1. To support by being a patron of.
  2. To be a regular customer or client of; to patronize

Origin

From Middle English patronage, from Old French patronage (modern French patronage). Equivalent to patron + -age. Piecewise doublet of patternage.

From Wiktionary, via Kaikki.org (CC BY-SA)